Backbase
To launch the first AI-powered banking platform, Backbase decided to go big.
How big? Big enough to light up Times Square.
Launch of the Unlock Growth Mode campaign in London.
ENGAGE - Backbase’s annual flagship conference
Linkedin banner campaign
Full-funnel Linkedin campaign
Launch of the Unlock Growth Mode campaign in Johannesburg.
Money 20/20 activation
The Engagement Banking Revolution book
A playbook for banks that want to move beyond legacy systems and build customer-first, AI-ready banking.
Explainer videos